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  RSS FEED — how to add an entry per new post:
  Copy one <item> block, paste it directly under <atom:link> (newest first), and fill in:
    <title>        the post title (escape & as &amp;)
    <link>         https://productlayer.co/blog/<slug>.html
    <guid>         same as <link>
    <description>  the one-line post description
    <pubDate>      RFC 822 format, e.g. Wed, 01 Jul 2026 09:00:00 GMT
  Then update the channel <lastBuildDate> to the same date.
-->
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  <channel>
    <title>Product Layer — Writing</title>
    <link>https://productlayer.co/blog/</link>
    <description>Essays on product bets, SMBs, and what AI actually changes for people who know their industry cold.</description>
    <language>en-us</language>
    <lastBuildDate>Wed, 01 Jul 2026 09:00:00 GMT</lastBuildDate>
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    <item>
      <title>The SMB advantage nobody talks about in AI</title>
      <link>https://productlayer.co/blog/why-smbs-win-with-ai.html</link>
      <guid>https://productlayer.co/blog/why-smbs-win-with-ai.html</guid>
      <description>Building got cheap for everyone. The scarce asset now is knowing which problems are worth solving — and domain experts already own it.</description>
      <pubDate>Wed, 01 Jul 2026 09:00:00 GMT</pubDate>
    </item>

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